Greggs will be expanding its vegan range with new meat-free steak bakes, glazed donuts, and veggie soup.
According to Metro UK, an insider — who wanted to be named only as “Greg Greggs” — told the publication exclusively of the upcoming vegan steak bake.
“Vegan steak bakes are definitely happening,” said Greg Greggs. “I don’t have photos to confirm this but all employees I’ve spoken to regarding it are aware they’re arriving in the new year.
“My manager has shown me stock sheets with ‘vegan steak bake’ written on them, ready for when our deliveries arrive,” they continued.
Another whistleblower — who identified themselves as Your Secret Greggs Man — informed Metro about new vegan donuts and veggie soup. They said, “releasing 27th December is the new glazed ring donut which is now vegan. And our warm winter vegetable soup which is now also vegan.”
Greggs Embraces Veganism
Rumors about new vegan Greggs’ products have been swirling for a while now. After the overwhelming success of its vegan sausage roll — which was launched at the beginning of 2019 — customers are eager for new plant-based items from the chain.
The meat-free pastry — which includes a vegan sausage developed by Quorn — was so popular, it helped the chain top £1 billion in sales for the first time ever.
The chain’s CEO Roger Whiteside is even vegan himself now.
After watching the 2018 documentary “The Game Changers” — which focuses on plant-based athletes and the myth that meat is necessary for protein — he decided to give the lifestyle a go. Whiteside said he frequently eats the chain’s vegan wrap and opts for the now-iconic vegan sausage roll about once a week.
He said at the North East Business Executive Awards back in October, “if you’d asked me three weeks ago which roll I preferred I would have said the original sausage roll, but I’m now attempting to live on a vegan diet.”
He added, “obviously there are arguments based around animal welfare and the environment, but this was all about the health benefits, and I thought I should give it a go.”
Summary
Article Name
Greggs Is Launching Vegan Steak Bakes and Donuts In 2020
Description
Following the success of its vegan sausage roll, Greggs is going to launch more vegan food including steak bakes and glazed ring vegan donuts.
Author
Charlotte Pointing
Publisher Name
LIVEKINDLY
Publisher Logo
"Steak" - Google News
December 20, 2019 at 11:53AM
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Greggs Is Launching Vegan Steak Bakes and Donuts In 2020 - LIVEKINDLY
"Steak" - Google News
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